Back in those times gaming was still seen as mainly a kid’s hobby by most, so I would almost guarantee Conker fooled a lot of parents (didn’t fool mine, though), especially being on the N64 and starring a “cute” squirrel as the main protagonist. I would actually argue, though, that parents cared a good deal more then than they do now. Night Trap and Mortal Kombat almost got games censored by the US government in the early 90s, and they’d be seen as quaint now. We’ve had a ratings system for 30 years and more underage kids than ever are probably playing adult oriented games today. An M rating is just what marketers need to sell their game to the junior high market because parents are ignorant and retailers just want the money, doesn’t matter from where.
More of an anomaly than it is today, TBH. The console stores and Steam really do not care anymore what goes up on their shop, as long as they can see even a little $$$ from it. Porn games on the eShop and Steam are rampant.